The Agrifoods industry is one of the most important industries in the Canadian economy. It is important because the pressures on food safety, diversity of production and product availability continue to make it a growing part of the economy, but it is also important because it truly maximizes the natural resources and landscape of our country.
However, even the most mature sectors of the Agrifoods industry face challenges. Those challenges range from the simplicity of data collection to the complexities of marketing to the international consumer.
We have developed a program that addresses these challenges in an end-to-end solution. Not a snapshot of the industry, but an ongoing system that supports an industry realizing constant growth.
Snapshots, or point-in-time surveying, leave incredible gaps in knowledge that make it hard to identify regional needs and opportunities within the Agrifoods sector. As soon as that data is stale, it is no longer a viable resource for decision making. For example, that information is integral to investors when locating a new business, or identifying the potential for value-added production and processing.
Our program starts with effective data collection, sustainable data management, user-friendly mapping, comprehensive investor communication, real-world marketing of both products and investment opportunities, and ongoing world-class support.